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With 3000 languages spoken in Africa, advertisers should use English and vernacular.
Africa is home to the world’s largest living land animal - the African Elephant.
Most leading print dailies across Africa now offer an online version of their publication.
The Sahara desert in northern Africa is the largest non-polar desert in the world.
Facebook is the most widely used social media platform in Sub-Saharan-Africa.
The Nile is the longest river in the world and flows through 10 countries.
Africa provides home to ±1 billion people and is origin to 25% of world languages.
The lowest point in Africa is crater Lake Assal, Djibouti, at 155m below sea level.
“General News” is the most sought after information on TV, radio, print and online.
Lake Victoria is one of the 7 natural wonders of the world and the largest lake in Africa.
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Africa is the 2nd largest continent in both land mass and population.
175 million years ago, Africa was joined to other countries in a continent called Pangaea.


Flag of Mauritius

Background Information

  • Mauritius is a group of islands in the South–West Indian Ocean
  • First time visited by Portuguese in 1510, they used the island as a virtual stop on their way to Goa
  • First colonization was made by the Dutch in 1598 who named it after Prince Maurice de Nassau and after it was abandoned in 1710
  • French occupied Mauritius between 1710-1810 and renamed it Isle de France
  • In 1735 Mahe Labourdonnias takes over Governor and rebuilds Port-Louis
  • 1810 the British take over and the name reverted to Mauritius
  • 12 March 1968 Mauritius gains independence
  • 12 March 1992 becomes republic
  • Since independence in 1968 Mauritius has developed from a low-income, agriculturally based economy to a middle - income diversified economy with growing industrial, financial, and tourist sectors
  • For most of the period annual growth has been in the order of 5% to 6%
    This remarkable achievement has been reflected in more equitable income distribution, increased life expectancy, lowered infant mortality and a much - improved infrastructure
    Sugarcane is grown on about 90% of the cultivated land area and accounts for 25% of export earnings
  • The Government’s development strategy centers on foreign investments


Capital Port Louis
Currency Mauritian Rupee (MUR)
Major Ethnic Groups                                     Indo-Mauritian 68%,
Creole 27%,
Sino-Mauritian 3%,
Franco-Mauritian 2%
Main Languages Creole 80.5%, Bhojpuri 12.1%, French 3.4%, English (official; spoken by less than 1% of the population), other 3.7%, unspecified 0.3% (2000 census)


Religious Breakdown                                            Hindu 48%, Roman Catholic 23.6%, Muslim 16.6%, other Christian 8.6%, other 2.5%, unspecified 0.3%, none 0.4% (2000 census)
Population 1,250,882 (July 2007 est.)
Growth Rate: 0.798% (2007 est.)
Birth rate: 15.26 births/1,000 population (2007 est.)
HIVAIDS Adult Prevalence rate 0.1% (2001 est.)
People Living with HIV/AIDS 700 (2001 est.)
Deaths Less than 100 (2001 est.)
Labour Force 555,000 (2006 est.)
Labour Force by Sector Agriculture and Fishing 14%, Construction and Industry 36%, Transportation and Communication 7%, Trade, Restaurants, Hotels 16%, Finance 3%, Other Services 24% (1995)
Literacy: Age 15 and over that can read or write
Total Population 84.4%
Male 88.4%
Female 80.5% (2000 census)


Government 12 Mar1968, ammended 12 Mar 1992
Constitution Parliamentary Democracy
Legal System                                                                                                 Based on French civil law system with elements of English common law in certain areas; accepts compulsory ICJ jurisdiction with reservations
Chief of State President Sir Anerood Jugnauth (since 7 October 2003); Vice President Abdool Raouf Bundhun (since 25 February 2002)
Head of Government Prime Minister Navinchandra Ramgoolam (since 5 July 2005)
Elections president and vice president elected by the National Assembly for five-year terms (eligible for a second term); election last held 25 February 2002 (next to be held in 2007); prime minister and deputy prime minister appointed by the president, responsible to the National Assembly
Cabinet Council of Ministers appointed by the president on the recommendation of the prime minister
Prime Minister Prime Minister Navinchandra Ramgoolam

Banking And Business

Banking & Office Hours Mon – Fri (09h30–16h00) Sat (09h00–12h00)
GDP Purchasing Power Parity $17.02 billion (2006 est.)
Real Growth Rate: 5% (2006 est.)
Official Exchange Rate :$7.182 billion (2006 est.)
Per Capital $13,700 (2006 est.)
Composition By Sector       Agriculture 5.1%
Industry 25.2%
Services 69.7% (2006 est.)
Electricity Electricity Production 2.107 billion kWh (2004)
Electricity Production Fossil Fuel 90.8% Hydro 9.2% Nuclear 0%
Electricity Consumption 1.96 billion kWh (2004)
Electricity Exports 0 kWh (2001)
Electricity Imports 0 kWh (2001)
Transportation Highways Total: 2,020 km
Paved 2,020 km (includes 75 km of expressways)

Waterways None
Harbours and Ports Port Louis
Air Transport 6 (2006)
Exports $2.318 billion f.o.b. (2006 est.)
Clothing and textiles, sugar, cut flowers, molasses
Major trading partners UK 30.6%, France 15.3%, UAE 10.6%, US 10.3%, Madagascar 7% (2006)

Schooling And Holidays

Public Holidays          

Jan 01 – 02 New Year
Jan 22 Chinese New Year
Jan/Feb Thaipoosam Cavadee
Feb 01 Abolition of Slavery Day
Feb 18 Maha Shivaratri
Mar 12 National Day
Mar 21 Ougadi
Apr 9 Good Friday
May 01 Labour Day
Sep 18 Ganesh Chaturi
Nov 01 All Saints Day
Nov 02 Arrival of Indentured Labourers
Nov 12 Diwali
Nov 14 –16 Eid al Fitr (End of Romadan)
Dec 25 Christmas Day



Tv Stations

Three Channels all owned by Mauritius Broadcasting Corporation
All stations overseen by the Independent Broadcasting Authority (IBA)
  • MBC1
  • MBC 2
  • MBC 3

Radio Stations

Station Freq Owned Comments
Radio-Maurice AM State French/Creole/Some Eng
Radio-Mauritius                   AM      State         Hindustani and Asian      
Kool Fm FM State French/Eng(Youth Station)
Taal Fm FM State Hindustani (Pop Music)
Radio One FM Private Creole Audience
Radio Plus FM Private Becoming increasing popular
Top Fm FM Private French/Hindi/Creole



Daily Newspapers

L’express circulation 35 000
Le Mauricien circulation 35 000
Le Matinal circulation 10 000

Weekend papers
Le Defi circulation 45 000 (Saturdays)
L’express circulation 40 000 (Sundays)
5 Plus circulation 50 000 (Sundays)
Week-end circulation 75 000 (Sundays)

Outdoor Media

Clear Channel
All Colour
Trait Union

Country Data